About Our Meat
Why do folks across Texas love our meat so much?
Maybe it’s because our beef is so tender and delicious.
Augustus Ranch grass fed beef was featured in Texas Monthly for our innovative, all-natural beef program. The magazine called our pasture-raised meat “astoundingly good”.
Maybe it’s because the best chefs in the state serve our beef.
Up until recently, people could only get our great-tasting products by dining in a handful of the state’s most celebrated restaurants. Some of the restaurants and shops that have featured our products include:
What makes our meat different?
Our family has been raising cattle on our 5,000-acre ranch in Yoakum, Texas since 1985. We’ve applied what we have learned from four generations of ranching into producing the best tasting, most tender beef available.
Our Meat Tastes Better.
Our meat has a complex, robust flavor while having a melt in your mouth juiciness. We’ve done our homework and found the sweet spot so that our tender cuts have just the right amount of fat and marbling.
Whether it’s a flank steak, a ribeye, or ground beef, there is one thing our customers have told us, time and time again: our meat is a cut above the rest.
Our Meat is Better For You.
The cows at Augustus Ranch spend their entire lives on our ranch, with grass under their feet 365 days a year. Grass naturally contains key nutrients such as Omega-3 fatty acids and B vitamins. It’s important to us that our animals always have access to fresh forage and grass, resulting in higher levels of antioxidants and beta-carotene when compared to conventional, grain-fed beef.
In addition, we’ve spent years formulating a proprietary finishing ration which also includes several key nutrient dense plant materials (no corn or soy), ensuring that our animals have the highest quality diet. The result is a flavorful, natural product that you can feel good about eating.
Our cows are never kept in feedlots nor subject to overcrowded and unsanitary conditions. Our cattle are never treated with antibiotics, growth hormones or animal byproducts. In the rare case that a cow does get sick and requires treatment, we remove that animal from our meat program.
Our Meat is Better for Everyone.
At Augustus Ranch, we take pride in running a sustainable and environmentally responsible operation. We employ a regenerative rotational grazing system to ensure that our cattle see the maximum benefits from their forage diets while not depleting the soil. This management practice leads to increased water retention, carbon sequestration, and biodiversity.
We are in it for the long haul. We bring the latest in science to one of the oldest professions to bring you a unique product you won’t find anywhere else.
“It’s astoundingly good…it has a barbecue-like tenderness that would make a pitmaster jealous and a flavor that calls to mind a marbled tenderloin.”
“…beef was an instant sensation…within a year he was selling all the beef he could produce to a collection of Houston markets and restaurants….”
– Texas Monthly Magazine
Don’t Take Our Word For It
Shop Our Texas Grass Fed Beef
Our family has been raising cattle on our 5,000-acre ranch in Yoakum, Texas since 1985.
We’ve applied what we have learned from four generations of ranching into producing the best tasting, most tender beef available.